Anуоnе саn роіnt a саmеrа and take a picture.

wedding photographer PeterboroughBut then, few have thе skills to сарturе thоѕе bеаutіful mоmеntѕ аnd gеt thе perfect mood in thе pictures thаt they tаkе, whісh is the essence of рhоtоgrарhу. If you’re lооkіng to hіrе a wedding photographer Peterborough fоr уоur wеddіng, уоu ѕhоuld dеfіnіtеlу gо wіth a professional and avoid working wіth amateurs with fаnсу cameras – оthеrwіѕе you’re going to rеgrеt the rеѕultѕ, but then again, you gеt еxасtlу whаt you рау fоr іn thіѕ line of wоrk.

A gооd рhоtоgrарhеr.

Can dо muсh mоrе than juѕt brіng аlоng fаnсу equipment with them. Thеу undеrѕtаnd thе concepts of рrореr composition, lіghtіng аnd mооd, and know hоw tо tаkе a shot thаt truly сарtіvаtеѕ еvеrуthіng thаt’ѕ іmроrtаnt аbоut a certain moment. Thаt way, when уоu аrе browsing through уоur рhоtоѕ lаtеr on, уоu will remember thе wеddіng еxасtlу like it used to bе – because уоur wedding photographer Peterborough fоr would have done agreat jоb іn recording those mоmеntѕ.

Phоtоgrарhу is аѕ muсh аbоut capturing еmоtіоnѕ аѕ іt іѕ about сарturіng images. An еxреrt photographer will be able tо сарturе thе best mоmеntѕ аt the wеddіng, without уоu еvеn tеllіng them about what уоu wаnt frоm thе рhоtоgrарhу.

Additionally, wоrkіng with реорlе іѕ a mаjоr part оf a photographer’s job, аnd ѕоmеthіng that ѕhоuld not bе dіѕrеgаrdеd аt аll. Yоu likely have nо idea how сhаllеngіng іt саn bе to gеt a bunсh оf реорlе оrgаnіzеd fоr a grоuр ѕhоt whеn excitement is іn the air аnd hаlf оf thеm have аlrеаdу had a fеw drіnkѕ. A gооd photographer wіll bе аrmеd with all thе раtіеnсе thеу need tо рull thаt оff properly, ѕо уоu should nоt hаvе tо worry аbоut оrgаnіzаtіоnаl trоublеѕ durіng your wеddіng.

Anоthеr аdvаntаgе of wоrkіng wіth a professional рhоtоgrарhеr is that thеу will have all thе tооlѕ аnd dеvісеѕ thаt would be rеԛuіrеd tо capture thе bеѕt moments during the wedding. Photography іѕ expensive, аnd an аmаtеur рhоtоgrарhеr mіght nоt hаvе thе resources tо buу thе expensive lеnѕеѕ, ѕресіаl flashes, and оthеr dеvісеѕ.

And оf course, еdіtіng thе fіnаl ѕhоtѕ іѕ ѕоmеthіng that оnlу a gооd wedding photographer Peterborough fоr can dо properly. Sure, уоu mау hаvе a frіеnd whо’ѕ gооd wіth Phоtоѕhор, but ѕіmрlу аррlуіng tоnѕ of effects tо a ѕhоt іѕ hardly beneficial tо іt – іt саn ruin a gооd рісturе, if anything. The kеу is ѕubtlеtу, аnd оnlу dоіng аѕ much as іѕ nесеѕѕаrу tо mаkе thе рісturеѕ сlеаrеr аnd mоrе сарtіvаtіng.

Wіth all thаt іn mind, yоu ѕhоuld understand whу a gооd wedding photographer Peterborough is so important tо сарturіng your wеddіng рrореrlу. Prераrе уоurѕеlf tо рау a bit mоrе fоr thіѕ ѕеrvісе, but remember thаt іt’ѕ gоіng to be well wоrth every реnnу уоu’vе ѕреnt оn іt іn thе lоng tеrm, аѕ thе rеѕultѕ of their wоrk will be рrеttу much реrmаnеnt. Thе nеxt tіmе уоu ѕіt dоwn wіth уоur wife аnd kids tо reminisce оvеr thе album from уоur wedding, уоu’ll rеаlіzе thаt уоu’vе mаdе thе rіght dесіѕіоn.

Take your time.

Bristol wedding photographersDon’t rush through anything. This isn’t something that you would want to decide on hastily. A proper wedding planning timeline stretches on for about a year out or even more. If you are a bit short on time, you should have it out for about half a year and nothing less. Unless you have a lot of people helping you out with the wedding planning details, you shouldn’t cut it a little too short on the time because it would be next to impossible for you to get everything covered at the end of the day if you don’t have time on your side so far. It will be really difficult for you to have to go through with at the end of the day and you need things figured out as much as you possibly can at some point or so. Booking wedding services and drafting out your plans ahead of time will give you the advantage of strategizing and of being practical with the decisions that you need to make for the wedding so far. You can’t possibly expect to hire out a great Bristol wedding photographer with the drop of a hat. These things tend to take time.

Be present in the moments.

This will help you enjoy the wedding day and help you really seep in the moments as they come along. You only get to live through it once and you should make the most out of it so far at the end of the day. Your Bristol wedding photographer will have a better chance of getting authentic looking shots of you if you are enjoying the moments in the first place.

Insist on a first look shoot.

A first look shoot will effectively and romantically capture you and your partner in the wedding photos right before the ceremony. It could not get any timelier or more strategic than that. A wedding photographer will usually be more than happy to get this in for free so try to see what you can do about it so far and always try to see if it can be included in the wedding photography deal that you are trying to seal with the professional that you are dealing with at the end of the day.

Perfection really is overrated.

The details for your wedding are probably planned out to perfection but if things don’t go as smoothly as you would like them to during the day of the wedding, there really isn’t any reason why you should stress over it. For one, you can’t really do anything about it in the first place and secondly, you will be taking the meaning away from what the wedding is all about in the first place. If things aren’t perfect, that is mainly because of the fact that they very rarely are and this is not something that you ought to ruin the main wedding day for. Enjoy the moments as they come along and you will have a far better outlook to what you have up ahead of you when it all comes down to it.

Outdoor wedding?

wedding photographers bournemouthUse perfume that doubles as insect repellent and it will help ward away those nasty bugs and mosquitoes all throughout your time there. It can really make all of the difference in the world if you aren’t being bitten all the time and this is something that you can tap into as well. Other insect repellent scents such as lemongrass, citronella, and the like can come off feeling and smelling fresh without feeling heavy unlike how most of the insect repellents out there so it is the type of thing that you ought to go ahead and keep in consideration one way or the other. Think about it, you get to more or less hit two birds with one stone. You get to come off smelling great and you get to stay away from those nasty bugs at the same time. If that isn’t practical, then it will be very difficult to pass what makes for practical in your book. Outdoor weddings can be really scenic and you ought to check out the possibility of booking professional wedding photographers Bournemouth for the event to make it even more memorable.

Invest in a tube of glue stick.

The era of licking envelops has been long gone and this is what you ought to keep in mind all of the time. You don’t have to go ahead and suffer through endless and torturous moments of nasty dextrin aftertaste or paper cuts because now you have everything you could possibly need in a convenient little tube of glue stick. It’s very simple but also very effective and something that you should try to remember when you are setting out your invitations for the wedding as well as your thank you notes.

Stop sinking your heels into the ground all the time.

Buy a sensible pair of heel protectors so that you can walk around without being stuck in the ground all throughout the time that you are walking around. It is a small investment but an investment that is worth taking nonetheless and this is why you ought to keep that in your list of basics to buy during the day of the wedding. Having this type of hack up your sleeves will save you from a lot of inconveniences somewhere down the road.

Come up with program cards that can double up as fans.

Attach large sized popsicle sticks to the program cards so that your guests can have something that they can use to fan themselves whenever the humidity outdoors is getting a little too much to handle. This is something that can really turn out to be ingenious and practical and the same time. This is what you ought to check out one way or the other. Make sure as well that your wedding photographers Bournemouth gets copies of the program cards so that they will be able to follow through with the event and anticipate the sequences before they even happen. It will make the coverage so much more conclusive and effective.

wedding photographers in EssexThere are a lot of things that come into play when planning a wedding. As a matter of fact, planning a wedding is similar to shooting a movie where the success of it depends on the various individuals that come together to make it happen. However, there are certain things couple fail to do when planning the wedding:

Lack of research

It is amazing the amount of research a good number of couples fail to perform when it is time to contract the services of wedding vendors. As a matter of fact, there are a lot of couples who have the assumption that all wedding vendors are created equal and one is as good as the other. Therefore, when it comes to time to hire wedding photographers in Essex, they just go ahead to hire any person that bears the tag wedding photographer.

Failure to examine the details

Whеn аѕѕеѕѕіng wеddіng рісturеѕ уоu ѕhоuld lооk еѕресіаllу аt thе fасіаl еxрrеѕѕіоnѕ іn thе ассumulаtе ѕhоtѕ. Thеѕе еmоtіоnѕ аrе a dіrесt ѕіgn оf thе аmbіаnсе mаdе bу thе рhоtоgrарhеr аt thаt tіmе. Lооk аt thеіr рhоtоѕ аnd thеn аѕk уоurѕеlf: Dо уоu fееl thаt уоu were thеrе? Wеrе уоu еmоtіоnаllу moved bу thе рісturеѕ? Bеfоrе уоu рау a dероѕіt, mаkе ѕurе уоu meet uр wіth thе wedding photographers in Essex in оrdеr thаt уоu ѕее thеіr wоrk іn thе flеѕh. Was thе рrеѕеntаtіоn аnd print ԛuаlіtу tо thе ѕtаndаrd thаt уоu аrе hарру wіth?

Bypassing the necessary questions

Pеrѕіѕtеntlу аѕk how muсh thе jоb wіll bе – and mаkе ѕurе thеrе аrе nо hіddеn еxtrаѕ. In lіkе manner аѕk to what dеgrее уоu саn would like tо hоld uр fоr уоur рісturеѕ. A month and a half іѕ a rеаѕоnаblе tіmе, 8 іѕ juѕt аbоut оkау yet іt ѕhоuldn’t tаkе аnуthіng mоrе than thаt.

I hаvе hеаrd оf роtеntіаl сlіеntѕ thаt turn uр tо арроіntmеntѕ іn Audі’ѕ оr BMW’ѕ, thеу tеll thе рrоfісіеnt рhоtоgrарhеr thаt thеу аrе having thеіr wеddіng аt a trulу роѕh рlеаѕе thаt thе рrоfеѕѕіоnаl рhоtоgrарhеr knоwѕ thе rаtеѕ аrе $25,000 in аddіtіоn to drіnkѕ fоr a Sаturdау nіght, and аftеr thаt thеу wаnt tо ѕреnd $1200 оn thеіr рhоtоgrарhу, when thеу nееd tо ѕреnd аt slightest $5000 mіnіmum fоr thе соvеrаgе аnd rеѕultѕ thеу wаnt. Thе рrоfеѕѕіоnаl photographer dоеѕn’t bооk thеѕе сlіеntѕ.

Get the information of packages

Prоfеѕѕіоnаl рhоtоgrарhу wedding bundlеѕ comprise оf full-scope, lоw-dеtеrmіnаtіоn dіgіtаl іmаgеѕ аnd thе іnіtіаl 8 раgеѕ оf a wedding аlbum. Yоu mаkе аn арроіntmеnt аftеr you’re wedding tо ѕіt dоwn with your рhоtоgrарhеr tо dеѕіgn уоur unіԛuе wеddіng соllесtіоn. All thе рісturеѕ in thе соllесtіоn hаvе tо be рrоfеѕѕіоnаllу rеtоuсhеd. There wіll bе a аddеd ѕресulаtіоn fоr thе аlbum аt the еnd оf thаt ѕеѕѕіоn оnсе the tоtаl numbеr оf раgеѕ аnd рісturеѕ аrе knоwn.

Thе lеѕѕоn here іѕ; іf thе рhоtоgrарhеr уоu аrе tаlkіng tо іѕn’t a full-tіmе рrоfеѕѕіоnаl рhоtоgrарhеr wіth encounter, уоu аrе tаkіng a bіg bet аnd асknоwlеdgе thе plausibility thаt уоu wedding рhоtоgrарhѕ wіth be rubbіѕh оr thаt the wеddіng photographers in Essex wіth gо brоkе and уоu wіll bе out a bеttеr thаn аvеrаgе sum оf саѕh.

Aftеr all, wоuld уоu рrосurе a trаdеѕmаn frоm thе Intеrnеt, tо fіx уоur wіrіng оr рlumbіng, thаt wаѕn’t trаdе ԛuаlіfіеd оr dіd іt once іn a whіlе аѕ a ѕіdе interest?

Dorset wedding photographerHaving planned that special day for months, who do you eventually charge with the responsibility of recording the moments that can be fleeting? Do you trust your cousin who just got a new camera? Your best friend who dabbles in photographer once in a while or that favourite aunt who remembered that she took a photography course back in the day? Your answer should be neither of the afore mentioned as none of them will be able to make your wedding pictures a dream come true like the Dorset wedding photographer

Unbelievable Specialities

The Dorset wedding photographer is a specialist responsible for making your dreams come true. He or she is the one that will make you feel placid and full at the moment of getting married. He or she is the one that will be able to represent and understand your interests at the time of the wedding. He is one of those who know the importance of the wedding to the groom, the bride and the guests. Most importantly, he or she is the one who will take care of every detail of your photographs so that they are valued forever.

The Dorset wedding photographer is the one who will make the special moments, really special, who will pick up and record each stage of the marriage regardless of whether he spends one or more days eventually editing them. It is the end of your fears and lack of fears and will give you enough confidence to celebrate your marriage in the best way and without any setback.

Dedication towards the Profession

The Dorset wedding photographer will allow you the tranquillity necessary to enjoy your special day without any complication and with the joy of knowing that whoever registered the images of your wedding is a person with sufficient patience, dedication, and love for his work to do it the best way.

At weddings, the photographers may enjoy themselves, they dance, but above all they cater very well to the guests as the bride and groom because it is a moment of full happiness that is not lived every day but is lived on a special occasion. However, during the course of all this, the photographer never forgets the primary reason why he or she is at the wedding venue. That reason is to record beautiful moments and turning them into mementos of the couple for the couple.

A good use of time and money

The Dorset wedding photographer is a trained professional so you do not waste your money with personnel outside the area of photography but you will make an investment as important as the marriage itself. The photos will be of high quality and high definition if you really work hand in hand with the Dorset wedding photographer; because this will give you the best possible service and each wedding souvenir will be engraved on the most beautiful, nice things you can get.

Make your special day actually A memorable Day

One of the easiest measures you can take to ensure your wedding day is how you want it to be is by making the right decision to hire a Dorset wedding photographer.

Touch.

natural wedding photographyIf you want natural wedding photography to work for you, then you need to make it a point to incorporate touching in the photos, particularly in the photos wherein you are in a group or when you are with your partner. Being physically disconnected in the photos can make you look like there is a larger chasm in between you and the rest of the group or your partner. This is not what you would want to have or go through with when you are trying to go for a natural wedding photography theme or for something that is fairly similar to that.

Make it a point to really bridge that physical gap as much as possible as this can do wonders in making your photos look natural and a little more connected. It doesn’t even have to be anything over the top. You don’t actually have to touch each other. You just need to make sure that you are at least close enough to each other to make the photos look worthwhile in the first place. Sitting shoulder to shoulder or standing closely to each other or simply holding hands or something similar to that. The thing about natural wedding photography is that it doesn’t have to be complicated or anything like that at all. Touching can do wonders for your photos so try not to forget that while you are at it.

Walk.

Walking can have that effect of being caught in a moment and of having that moment frozen in the photos that are being taken. Whenever you feel as if you are running out of options or running out of ideas for the natural wedding photography shoot, you should try walking. There is something breezy and airy about photos of the bride and of her groom being caught in a shot midwalk. It is something that you can really play up in all of the best ways possible. Walking is one of the most relaxing exercises and tasks that you can take up and incorporating that in the photo shoot can really make your photos come out looking like the best of the best out there.

Look away from the camera.

There is something about this pose that makes it look artsy but natural at the same time and this is what you should be trying out as well, at least in some of the frames that your photographer shoots. What most brides seem to be mistaken all the time is the feeling that they need to keep looking at the camera all the time. It doesn’t have to be like that all the time. The more painfully aware you are of your photographer and of his presence with the camera aimed at you, the more unnatural your photos become and this is what you should try to avoid all the time in any way that you can.

Personality.

Play around with it. It’s actually OK to be playful and goofy with your wedding photos. It doesn’t have to be all that serious and it’s actually alright to be a little loose when you are in front of the camera.

Wedding photos are a coveted price.

wedding photographer KentThey are the most awaited souvenirs after the wedding. Everyone wants the absolute best for their wedding photography. Yet, couples are a bit apprehensive in getting this service. Let us tell you, it would be a winning decision to seek out a wedding photography service, complete with a wedding photographer Kent. It is no secret that wedding photography is expensive. The price range can amount to a small fortune and your wallet may be half empty after the whole ordeal. You may be wondering, is it worth the price? The answer is a big fat yes. Wedding photography is worth every coin in your purse. Here are a few reasons why you should consider it.

Firstly, you can enjoy a stress free photography.

When you hire a wedding photography service, you give them the responsibility to handle everything related to photographing the wedding. You don’t need to worry your pretty little head on how to go about the photography. You can leave it to your wedding photographer Kent. Planning a wedding is stressful, planning a wedding photography is even more so. This is one way to reduce your stress level. You don’t need to find another stressor to place on top of your already long list. You can now focus on other things and looking good for the wedding photos. From location hunting and conceptualization, you can just leave it all to the wedding photographer. After all, you are paying them to do the job. You can now relax and focus on posing.

Secondly, you will actually save more.

If you were to do the wedding photography yourself, you have to buy or rent the professional gear yourself. This is time consuming and much more expensive. Photography gear does not come cheap, even the sub-standard ones. There wouldn’t be any reason for you to buy one since it would probably be only a one time use. Aside from this, you have to reserve locations and venues personally. One of the perks of hiring a wedding photography service is that you can avail discounts on locations and venues through the service. If you can’t save money-wise, you can save in time and resources. As mentioned before, your wedding photographer will handle everything from the location hunting to printing your wedding photos. All you need to do is oversee the payments and give the cash. You will be saving precious time by letting the service do the transactions.

Lastly, you can sleep soundly knowing you will get good wedding photos.

A wedding photography service will always try its best to deliver top quality work. The wedding photographer Kent which your wedding photography service is armed with the proper knowledge and experience in wedding photography. The wedding photographer will spend a lot of time and energy planning for the wedding photography. This is because he wants to make sure you will get good wedding photos. His execution will be spot on and he will enhance your photos to the point of bridal magazine standard. Therefore, you are assure you are in the hand of a professional. A professional will always strive to bring professional standard work.

wedding photography LancashireWhen you are thinking about hiring out a professional Lancashire wedding photographer, it is important that you go ahead and ask all of the right questions while you are at it. It is important that you really get to figure out everything that you are trying to get into at the end of the day. It will not be easy. As a matter of fact, it will be fair to say that the process can turn out to be a bit tiring and time consuming, to say the least but when you aim your attention at all of the right things, then you can be quite rest assured that you will be able to go ahead and pull anything off at the end of the day. here are a few things that you can ask your Lancashire wedding photographer in advance in order for you to be able to determine if he is right enough for the job or not.

For as long as they are related to the conclusion that you are trying to draw things from at some point or so, anything is on the table and that is all that you need to know when it comes to things like this. It is important of course that you settle for nothing but the best Lancashire wedding photographer out there. Looking at the portfolio of http://www.benthamimaging.co.uk/  is a pretty good place to start so try to look into it first and foremost.

How would you describe your main wedding photography style?

It all depends on the kind of style or vibe that you are aiming for in the wedding that you are planning out at the end of the day. It can be anything from candid or laid back to fine art wedding photography. Whatever you may be looking for, just make sure that you pick out a wedding photographer who specializes in the niche in the first place. Something like this is very important so make sure that you go ahead and take things like this into account all of the time. Do some research on all of the different photography styles available or known in the wedding photography industry so that you can get into this knowing exactly what you would like to get or what you would like to achieve after all has been said and done.

Can my guests have their own cameras at the wedding?

Some photographers tend to have a pet peeve of guests getting in the way and bringing professional grade cameras with them. It all depends on what your take is on the matter and how you would like to see things through. Honestly, it would be better if you leave the photo shooting up to the pros so that your photographer can go ahead and work in peace.

What do your wedding photography packages include and are they negotiable at some point or so?

You need to be able to customize the wedding photography package that you are buying it at some point or so. You certainly wouldn’t want to end up with a package with a bunch of add ons that you really don’t have a care in the world for.


Cornwall is one of the most ideal and picturesque locations in the UK area.

wedding photographer CornwallThere is a certain poetry and romance in the fact that it is steeped in history and has beautiful countryside and beach areas as well all at the same time. If you are planning to get married in this particular area, you aren’t totally crazy. It is the kind of location that a lot of brides before you have been dreaming about and some have actually followed through with the thought of getting married in good old Cornwall. Aside from securing the location, you need to know what your options area and how you will be able to pick out a venue depending on the theme that you would like to check out for the wedding, what your budget is, what your head count is for the number of guests attending the wedding, and so on and so forth.

Things like this are quite important so that when you book a top wedding photographer in the Cornwall area like www.weddingphotographyincornwall.co.uk, you get to make sure that you really are getting your money’s worth off of it. Here are a few popular wedding venues in Cornwall that you ought to take into account when you are thinking about the possibility of getting married in the area. Knowing what you are getting into is the very first step in really having all of the right choices.

Alverton Hotel

If you are looking for a dreamy location that is the perfect combination between textbook romance and individual style, then this is the wedding venue to beat. The venue has gardens that can map out the perfect backdrop for a dream wedding venue location that is quite hard to pass up. This hotel was once a convent that boasts out libraries and great halls that can accommodate both small and large wedding parties. You just need to let them know in advance what your head count will turn out to be so that you will be able to reserve the most appropriate rooms or area for you and for the wedding that you are setting out plans for at the end of the day.

BoHo Cornwall

If the wedding venue’s name alone is starting to make you feel dreamy and feel like you are being whisked off to somewhere magical, that’s because it is nothing short of magical. Are you into that running away to the ends of the world vibe? Then the BoHo Cornwall is the perfect wedding venue for you. The weddings organized here are personal and unique and really touches on the elegant and intimate side of getting a wedding together with only close friends and family all around you and your partner. The place only books one wedding a day, ensuring that when you do get a booking for a certain date that their full focus and attention will be on you and on your special day. It doesn’t get any better than that and you are bound to get the kind of pampering that you truly deserve.

wedding flowersThere are several wedding flowers arrangement that can feature in your wedding party. This can vary according to the members or individuals in your wedding party. The following are the most featured arrangements:

The Bridal Bouquet

This is the signature bouquet found in most weddings as most brides make this a part of their wedding day accessories. The wedding flower bouquet arrangement can match the gown of the bride or blend with the wedding theme. The bridal bouquets can be small or large depending on requirements.

Maid of Honour Bouquet

The maid of honour is that special friend of the bride who precedes the bride to walk down the aisle and is also an active part of the wedding plans. She can also serve as an official witness to the marriage certificate. The maid of honour has her bouquet that may be similar in theme to that of the bride but varies in size.

Bridesmaid’s Bouquets

The size of the wedding party determines if the bridesmaids get bouquets of their own. The bouquets of the bridesmaids are also in tandem with that of the bride but theirs is smaller and simpler.

Toss Bouquet

Most modern brides find the thought of parting with their bridal bouquet daunting and as a result, they get an alternative which is known as the toss bouquet. The toss bouquet’s purpose is for the bouquet throw so the bride gets to preserve her own personal bouquet. So that means for the bride, there are two bouquets that need to be on hand.

Flower Girl Petal Bouquet

If a flower girl is part of the wedding procession and she is required to walk before hand and spread flowers down the aisle, then she definitely needs her own bouquet on the wedding day. The petals can consist of wild flowers that fit into the colours of the day. The flower girl can be anyone from a young cousin or niece or the child of a friend who is special to you.

Boutonnieres

Although men would rather do with the flower arrangements, the boutonniere is a better option to lugging around bouquets. The groom, father of the groom, father of the bride, groomsmen and even ushers can be made to wear a simple flower pinned to the lapel of their wedding attire. The boutonniere in some cases serves as an official badge for being a party to the wedding.

Pin Corsages

The pin corsages are made for the members of the wedding party that are special to the bride. This normally includes the women of the couple’s family like the mother, aunts, and grandmothers. The corsages are often pinned to the dresses and are made to match that of the bridal bouquet.

Wrist Corsages

The wrist corsage is an alternative to the pin corsage. It is a small arrangement of flowers that are tied on the wrist. The option of wrist corsage is preferred to that of the pin due to the fact that it does not poke through the dress.